The July Emma mattress sales are live in both the US and UK, offering major discounts across the website. In the US, you can now get 60% off all the mattresses at Emma in its clearance event. This drops the price of a king Hybrid 10” Cooling mattress (the only size left) from $1,559 to $625.
Meanwhile in the UK, the brand is running its Ultimate Summer Giveaway. What does that mean? Basically, free stuff when you buy selected mattresses, pillows and toppers. For example, buy its premium Hybrid Airgrid mattress (previously called the Emma Elite) and you'll get free pillows, duvet and mattress protector worth up to £430. If it's a discount you want, though, it looks like you'll have to hang for a while. Emma beds rate among the best mattresses we’ve tested, but unless you're really need some new bedding we'd recommend waiting for a sale with up to 20% off.
Emma recently refreshed its UK lineup and with a major US clearance sale underway, we wouldn’t be surprised if a similar update is coming on the other side too. Stock seems to be running low in the US, though, so you'd better move fast if you want to grab a high-quality bed at a fraction of the original price in the current mattress sales…
Top 3 Emma US mattress discounts
Top Emma UK mattress sales
Which Emma mattress US should I choose?
The Emma Hybrid Comfort is the cheapest mattress that the company currently offers. This 13-inch mattress features supportive coils that are designed to align your head, shoulders, back, hips and legs. The top layer delivers the high levels of motion isolation we expect from the best memory foam mattresses, which is great for couples.
All of this is wrapped up in an effective climate-regulating top cover, which prevents a build-up of heat or moisture when you're in bed. Very hot sleepers might find the Hybrid Comfort still runs warm, but teaming it with a cooling pick from our guide to the best mattress toppers can help provide cooler, comfier sleep. The Emma Hybrid Comfort is a fairly budget-friendly pick, thanks to regular Emma mattress discounts, making it a close rival of the Nectar mattress (check out our Nectar mattress sales page, for more information on Nectar pricing).
The Emma Hybrid Cooling Comfort packs in all the features of the Emma Hybrid Comfort, but adds a cooling cover featuring adaptive technology to reduce heat even further. This upgraded version will currently run you about $140 more than the standard, and while the queen size is sold out, a king size is available for $735 (was $1,835) in the clearance sale.
Finally, there's the Hybrid Cooling Elite, the premium choice among Emma's current range. This 14-inch tall hybrid combines an UltraDry cover with Thermosync foam and breathable Airgocell foam to make Emma's coolest mattress yet. A Cal king is currently $959 (was $2,399). At 60% off, this is great value, but its currently the only size available for this clearance model.
Which Emma mattress UK should I choose?
Emma's UK mattress selection has changed significantly in recent years. Once best known for super soft and contouring all-foam beds, Emma has expanded the range to focus primarily on hybrid mattresses. While the collection might have changed, Emma has maintained its focus on creating affordable comfort.
The Emma Original memory foam was once the flagship model of the Emma line-up, offering superb value for money and a sink-in comfort that's best for side sleepers. Now the entry-level model is the Original Hybrid, offering similar value for money but with the responsive support that comes from a spring base.
If you have slightly more room in the budget, the Emma Hybrid Premium Mattress adds an extra layer and a touch more support to create a medium-firm mattress that should be a good all-rounder. If you sleep on your side, consider the Original. Back sleeper? Check out the Premium.
The Emma Hybrid Thermosync Mattress uses an UltraDry Cover to wick away heat, while temperature regulating foams aim to provide a pressure relieving 'hug' without the associated sweaty mornings.
Finally, the Emma AirGrid Mattress is Emma's luxury offering, an innovative hybrid bed that features an upper layer of AirGrid hyper-elastic geometric foam. Capable of contouring closely to the body, the AirGrid provides a unique weightless feel.
Emma mattress sale US: today's best prices
The Emma Hybrid Comfort is a competitively priced hybrid mattress, offering 13 inches of support from thick foam layers and a sturdy coil core. For hot sleepers and those with bigger builds, the Emma Hybrid Comfort is the better Emma mattress.
At the base of the Hybrid Comfort you'll find a layer of stabilizing support, followed by a layer of ergonomic pocket springs. These springs offer zoned support for the entire body, providing optimum pressure relief where the body needs it most.
Next, is a layer of HRX (High Resiliency Extra) foam, before a layer of motion-isolating foam, and a final layer of Airgocell foam. Reviews indicate that despite the hybrid build, the foam heavily influences the feel of the Hybrid Comfort, with a softer finish and limited bounce.
While more expensive than the Original, the Emma Hybrid Comfort is still a budget-friendly hybrid choice. At full MSRP, a queen will set you back $1,319 – but you'll never have to pay full price, and Emma has a habit of changing the MSRP. In the Emma mattress sales you can typically expect to pay around $659 for a queen.
The Emma Hybrid Cooling Elite is the tallest, coolest, and most expensive option in the Emma Sleep US line-up. This premium hybrid features 14 inches of support for a plush sleep feel that can add a touch of luxury to any sleep bedroom.
Enhanced cooling comes courtesy of the Thermosync foam, a graphite-infused foam that sits at the top of the mattress and draws heat away from the body. Below, Airgocell foam aids air circulation (which is further improved by a breathable spring layer) while the UltraDry cover is completely removable for easier washing.
Reviews indicate the Hybrid Cooling Elite is firmer than other mattresses in the Emma range, making it a better choice for back and side sleepers. However, that deep build should still appeal to side sleepers, particularly those who are heavier.
The Emma Hybrid Cooling Elite might be the priciest Emma bed, but it's still affordable compared to the best luxury mattresses. When it's on sale, that is. As Emma sales are frequent, we expect you'll rarely pay full price for the Hybrid Cooling Elite. However, the premium bed in the Emma UK range isn't discounted as frequently as the more affordable options, so there's a chance savings will be rarer.
Emma mattress sale UK: today's best prices
The Emma Thermosync is a supportive hybrid with a medium-firm feel that can suit a wide range of sleep styles. With a base of 7-zoned ergonomic springs, the Emma Thermosync cradles the body from head-to-toe, with a gentle contouring feel providing full-body pressure relief. Although, reviews indicate the edge support could be improved.
As well as springs, the Emma Thermosync features three upper layers of comfort foams. Just above the springs sits a layer of dense transition foam, followed by a layer of cushioned foam, and a final layer of adaptive memory foam. While these foams will cradle your body shape, they don't have the sink-in comfort of the Emma Original. This is a firmer mattress, best suited for back and stomach sleepers, as well as heavier side sleepers.
The Emma Hybrid AirGrid is pretty different from any other mattress in the Emma range – for a start, it's more expensive. But the real defining feature of this Emma mattress is its use of AirGrid technology.
What is the Emma AirGrid? The AirGrid is essentially another foam layer, but it's made from a hyper-elastic material that has a highly responsive and bouncy feel. When you push into the AirGrid, it will quickly mold to your shape, adapting as you move. The grid shaping allows for super close contouring, which can provide pressure relief for aching joints and what Emma describes as a "weightless" feel.
Below the AirGrid, this is a fairly traditional hybrid. There are three layers of foam, including a MemoryAdapt foam for even better contouring. At the base is a layer of springs, offering lumbar support and stability. The Emma Hybrid AirGrid has a medium-soft feel, so it's best suited for side sleepers with aches and pains.
Do I need an Emma mattress discount code?
The best Emma mattress deals are usually found through a discount code. However, for current Emma mattress sales in the US and UK, you don't need to use a coupon.
When they are required, most Emma mattress discount codes are available via the Emma site in the form of a sale banner that appears when you add your chosen mattress to the shopping cart. And often you can just click on the banner to activate the discount without even having to type in the code yourself.
In the UK, you can also sign up for newsletter updates that'll avail you of exclusive Emma discount codes or other subscriber-only offers.
Emma Black Friday and Cyber Monday mattress deals
The Black Friday mattress deals historically bring with them the lowest prices of the year. So what can we expect from Emma?
Emma mattress sales tend to run throughout the year in the US and the UK. And, to be honest, when there isn't an official sale on, Emma has been known to drop the MSRP of its mattresses... meaning the prices end up pretty much the same.
However, we have spotted slightly larger price drops than usual at Emma over the major sales days (such as Black Friday.)
But due to recent clearance sales and line-up changes, it's hard to predict when the best time to buy an Emma mattress is. Still, it's unlikely Emma mattress won't drop a big sale over a peak holiday, so this remains a good time to look for a bargain.
Read more:
- This year's top-rated organic mattress for natural sleep
- The latest DreamCloud mattress sales for all budgets
- Avocado Mattress deals: go organic for less
- The best Cocoon by Sealy deals on cooling beds
- Our guide to the latest Purple mattress deals
- Get cozy with the best comforter for your sleep
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